After 14 years with the same brand in the market, Edificatto approached us with a significant challenge: renew their visual identity without losing the strength of their established name. The old brand didn't offer many reusable elements, requiring meticulous reconstruction work. We created a new logo designed based on Fibonacci's golden proportions, reflecting the company's technical rigor and refined perspective. The red was revitalized, gaining more sophistication and reinforcing the business's seriousness. We also developed a complete institutional website with portfolio and case studies that translate Edificatto's trajectory and consistency in the sector.

Aurum Lightshop was born within our studio, from the creation of the name to the complete development of the visual identity, catalogs, and website. The term "Lightshop" was strategically chosen to position the brand beyond a conventional lighting store, highlighting it as a specialized boutique in sophisticated lighting solutions. The minimalist logo carries refined symbolism, reflecting the concept of discreet luxury. In three years of work, Aurum has consolidated itself in the Cuiabá market, offering curated pieces signed by renowned designers and personalized service, serving residential, commercial, and corporate projects.

Gaby first approached us after leaving the office where she was a partner. We created the name, visual identity, and website for her first brand: ForLiving Arquitetura. Years later, with her practice consolidated and new goals, Gaby returned to reposition herself in the market. Focusing on a more premium audience and larger commercial projects, the brand now carried her name: Gaby Matos Arquitetura. The visual identity evolved - rosé gold gave way to a sober and contemporary green, and the logo gained more geometric forms, aligned with the new moment. The visual universe was designed to convey elegance, solidity, and maturity. We also developed a new website, reinforcing her digital presence in this new phase.

Inspired by architect Karine Pimenta's surname, the name Cayena references cayenne pepper - an element that carries intensity, sensitivity, and identity. Our challenge was to visually translate the concept of affective architecture, creating a minimalist, sophisticated, and at the same time sensory identity, capable of evoking warmth, presence, and personality. We adopted a flower as the main icon, alluding to the delicacy and strength of cayenne, and developed unconventional typographic work with line shifts that reinforce the unique and expressive character of the brand.